Merch · Competitive Shelf Intelligence
Compare your priority SKUs against products observed beside them in the same dated AI-shopping checks. GEO shows the evidence difference first, then routes the next move to the right agent.
Competitive Shelf Intelligence compares retained, dated product observations and customer-supplied catalog facts. A head-to-head win or loss describes only the observed prompt/surface check; it is not a stable consumer-wide rank or a causal explanation.
Evidence: Google AI shopping · “travel tech organizer pouch under 60” · your product #3, Bellroy #1.
Do this next: Have Echo keep this prompt in the competitive watch set and compare the sources/merchant route behind the result.
Evidence: Bellroy was observed at #1 for “travel tech organizer pouch under 60” on Google AI shopping.
Do this next: Review the product facts, merchant route, and supporting sources attached to this prompt before changing content.
Evidence: material: Recycled woven fabric · size: Medium
Do this next: Strengthen the product record with supported material, size details, then let Merch draft buyer-ready copy.
Evidence: Your catalog: $54.00. Bellroy: $59.00.
Do this next: Treat this as comparison context—not a reason to discount—unless the shopper prompt contains a price constraint.
Evidence: Your observed merchant: Marketplace Seller. Bellroy: Bellroy.
Do this next: Review merchant ownership and checkout destination so Merch can separate recommendation visibility from who captures the click.
Evidence: Google AI shopping · “travel tech organizer pouch under 60” · your product #3, Peak Design #2.
Do this next: Have Echo keep this prompt in the competitive watch set and compare the sources/merchant route behind the result.
Evidence: material: Weatherproof 200D nylon
Do this next: Strengthen the product record with supported material details, then let Merch draft buyer-ready copy.
Evidence: Your catalog: $54.00. Peak Design: $49.00.
Do this next: Treat this as comparison context—not a reason to discount—unless the shopper prompt contains a price constraint.
Evidence: Your catalog: $98.00. Baggu: $58.00.
Do this next: Treat this as comparison context—not a reason to discount—unless the shopper prompt contains a price constraint.
Evidence: Your observed merchant: Harbor House. Baggu: Baggu.
Do this next: Review merchant ownership and checkout destination so Merch can separate recommendation visibility from who captures the click.
Evidence: mpn, questionAndAnswer, documentLink
Do this next: Fix supported catalog gaps before assuming a visibility problem is caused by ranking.